CeCe Sammy Vocal Coaching

Vocal coaching is about improving your vocal skills on every level. 

Whether you are a professional singer, actor, TV/radio presenter or someone who gives presentations as part of your profession (politician, lawyer, businessperson etc.)

Taking vocal, speech, or dialect coaching has immense benefits. 

The power of the voice is hugely underestimated compared to other common aspects of presentational training that are focused on and are less impactful.

I pride myself on the training I offer, which is not run-of-the-mill. I tailor my approach to the needs of the individual:

Vocal Assessment

Your lesson will be bespoke, where I will assess you at the beginning and evaluate what you will need based on where your capabilities currently stand. We will discuss any concerns and vocal coaching achievements you would like to achieve in your vocal sessions, allowing us to maximise the results from each session. It is my priority to help you enjoy the overall experience

Vocal Technique & Performance

Unlike general theoretical warm-up exercises and breathing techniques that aren't applicable in practice – my vocal coaching style is about developing a method specific to your voice. In effect, this approach is to help you find your voice and maintain your voice's brand, vocal delivery, and performance.

Visual Perfomance

This session is about exploring, creating or developing your brand such that when you speak or sing, people can immediately understand the message you want to convey, not just in sound but as a complete package.

My Areas of Expertise

Celebrities Vocal Coaching

For on-camera and off-camera celebrities seeking to improve their vocal skills, I offer an exclusive masterclass that equips clients with techniques to increase confidence when speaking, provides guidance on keeping voice muscles healthy and preparation tips for upcoming events and expanding brands.

Debating & Public Speaking

I have extensive experience in assisting professionals in delivering convincing and inspiring speeches to staff members and the public. Through tailored vocal exercises and assessments, I have a proven track record of enhancing clients’ vocal projection, articulation and breath control, allowing them to thrive when speaking publicly.

Vocal Coaching for Students

Through partnerships with schools, my team and I created a series of engaging educational lessons that enrich music programmes in schools. These educational lessons give students real-world insights from industry professionals across various genres allowing students to achieve real success as performers and build confidence in the process.

Musical Therapy Technique

In partnership with leading psychologists including Dr Kairen Cullen, we encourage the fundamental connection that music has in cultivating positive change in the physical and emotional health of public speakers.

Audition Coaching

I have helped numerous people prepare for auditions through a series of tailored exercises such as role-play and shortened versions of performance pieces. These exercises are designed to prepare clients for various situations, from fundamental audition skills to more advanced performances in a quick fashion.

Performance Coaching

Keeping audiences interested and invested is fundamental to a successful career in performing. I have assisted many performers in elevating their performance by making them utilise the different aspects of performance together in order to improve their marketability.

Musical Theatre & Acting

A strong area of expertise of mine is guiding musical theatre and acting professionals to gain an in-depth understanding of their character and develop a deep knowledge of the show’s history through tailored vocal exercises and assessments.

Vocal Coaching for Corporates

Using a custom training plan developed over decades of performance coaching, my team and I have a rich expertise in the art of public speaking in corporate settings. I draw on my belief that we are all orators and that each presentation or public speaking engagement is a performance at its core.

Questions you might be asking yourself

1. Who needs a vocal coach?

Everyone can benefit from a vocal coach. In fact, people from all walks of life can be taught by a vocal coach how to improve and feel more comfortable with their everyday speaking sound, as well as developing and nurturing a singing voice.


2. What is the difference between vocal coaching and voice teaching?

A singing teacher can teach people how to sing along to a song and sing in tune. A vocal coach can train individuals to sing and in addition, will teach advanced technique, bespoke vocal performance and promote healthy vocal practices.


3. Why would someone who is not a singer benefit from a vocal coach?

Our voice is not just about entertainment. It is about communication and it can be powerful. Whether you are a politician, a lawyer or a businessperson who needs to present, you need to maximise your ability to convey messages, persuade and impress. Our voice is key to these skills and if you learn to control it, you can unlock the opportunities.


4. Do all singers have a vocal coach?

Not all singers have a vocal coach, particularly not nowadays when there are increasingly sophisticated ways of filtering sound through the use of technology. However, lack of practice, knowledge and vocal control will result in a generation of artists with less understanding and performance charisma and more liability to hurt their voices.


5. What to expect from a vocal coach?

  • Someone who specialises in one technique or multiple techniques
  • The ability to use their own voice as an example as well as using words and images
  • Working towards targets and delivering on time


Partners & Clients